Behind the Game Kigali 2026 sparks conversations on the future of Africa’s $12bn sports economy
Champs for Change (C4C) hosted Behind the Game Kigali 2026, its second annual convening, bringing together sports executives, investors, policymakers, athletes, media leaders and...
Africa’s golden age – SuperSport celebrates a continent of champions
Africa Day is far more than a date on the calendar; it is a profound celebration of resilience, rich heritage, and the boundless potential...
How the NBA Africa built a sports economy and what football can learn from it
Between 15 and 20% of the world’s professional footballers have African origins. The continent exports more than 6,000 players a year. Less than 1%...
Heineken to host UEFA Champions League final match viewing events across Kenya on 30 May
Beer brand Heineken, through Kenya Wine Agencies Limited (KWAL), will host football fans in Kenya for the UEFA Champions League final match viewing parties...
Springbok lock RG Snyman joins Monster Energy as official rugby ambassador
Monster Energy has announced that Springbok lock RG Snyman has joined the Monster Energy family as its official rugby ambassador.
Known across world rugby as...
